Yorkshire Country Cricket Club has stepped up their marketing campaign online by changing their name to the Yorkshire Vikings, using social media to promote their new-look team. The video above shows several players such as Ryan Sidebottom and Moin Ashraf… continue...
Former NBA star Shaquille O'Neal is asking tech start-ups attending next week's SXSW Interactive conference to "Pitch Shaq" using the free Tout mobile app. Shaq has created the scheme for tech start-ups to send him a 15 second "elevator pitch"… continue...
AS Roma has uploaded a video onto their official YouTube channel introducing several players from the first team with their personal Twitter accounts in a bid to boost the club’s playing representatives’ followings on the site. Dani Osvaldo (@danistone25),… continue...
Nani's sending off after a high boot on Alvaro Arbeloa caused a stir across Twitter last night, leaving fans, current and former players in disbelief at the referee's decision. The Manchester United winger was sent off after leaving his foot high whilst jumping… continue...
Rafael Nadal pairs up with Ben Stiller against Juan Martin Del Potro and a little girl from the stands, in a fun match that leaves Stiller defeated after a winning shot from this unknown girl. Both professional players were at the 2013 BNP Paribas Showdown… continue...
Spike TV and Bellator MMA have introduced a new app that allows fans to get involved with live MMA fights. The Bellator MMA app gives the fans a chance to become a ‘fourth judge’ during live fights. There are three stages to the app, pre-fight, live-fight,… continue...
Former Cardiff City striker has announced via Twitter that he will be moving to MLS outfit Toronto FC. The Wales forward posted several tweets announcing the news, he said; "Breaking news:I have now signed and officially a @Torontofc Player. "Season… continue...
Premier League and Manchester United veteran Ryan Giggs has signed a one-year extension on his remaining contract, which will see him play on until the end of next season, news announced this morning via the club's official Facebook account. The announcement… continue...
Fulham Football Club are the latest team to join the Harlem Shake band-wagon, with striker Dimitar Berbatov stealing the show wearing an under armour top with the words "keep calm and do the Harlem". Emmanuel Frimpong is dressed as a comical clown… continue...
A Rugby Sevens game between Fiji and Samoa was interrupted during overtime yesterday, after a skydiver came onto the pitch. Organisers of the Las Vegas Rugby Sevens arranged for a skydiver to drop into the stadium with the ball for final. But the game had… continue...
NY Red Bulls have launched a new app via Facebook that allows fans to buy tickets for games on the social networking site. Many sites are on Facebook such as Online Tickets Hub that are similar to this, but this is the first time a football club has took… continue...
Golden State Warriors hosted a social media night on the 2nd February ahead of a game against Phoenix Suns. The Warriors engaged with the fans by players wearing T-shirts with their Twitter handles on, social media contests during the game, tweets on the… continue...
The NBA have launched a "Pulse 2013" page, which shows which basketball players the fans are talking about via social media. NBA Puls is programmed by how many times a player's name is mentioned on Twitter or Facebook every 15 minutes. The site… continue...
Arsenal striker Lukas Podolski decided yesterday to get a little more familiar with his surroundings, by taking a tour of London using his official Twitter account. The Germany international started off his tour in traditional London style, he said "Starting… continue...
The Rugby Football Union (RFU) and IBM last week announced a new five year deal working together, and with IBM now being made the Official Analytics Partner for the RFU, they have brought out the IBM TryTracker for all fans to enjoy. The Predictive Analytics… continue...
Birmingham City midfielder Ravel Morrison has asked a friend of his to remove a picture of the pair of them, using the hash tag #cokeboys in the caption. Morrison is pictured a few times in @DarylJ_'s instagram account, with the hash tag #cokeboys used more… continue...
Melbourne Heart players will wear their Twitter hanfles on the back of their jerseys this weekend as part of a digital initiative from the club. In a first for the Hyundai A-League and in Australia, the Twitter handles will replace the surnames on the back… continue...
Football icon David Beckham was the centre of attention on Transfer Deadline Day after completing his move to Paris St Germain, and the official YouTube site of PSG uploaded a video with exclusive coverage of Beckham in Paris discussing his move with the… continue...
Major League Baseball (MLB) side LA Dodgers have launched their "social fan rewards" website, in which users of Twitter, Facebook and Instagram can earn points in order to win big prizes. They are only using these three platforms for the time being… continue...
The International Cycling Union (UCI) has announced that for the first time it will provide free, live broadcasts of the Cyclo-cross World Championships on its YouTube channel. The World Championships will be held on 2nd and 3rd of February in Louisville,… continue...
Team Sky are already in the lead of the social media standings out of the UCI Pro Tour teams, but the team are being encouraged by Sky to use social media more this year than ever, as they look to engage more with their fans. The team’s digital manager,… continue...